Should you work with a video agency or a video production company?

A bunch of people wonder why I call our company a video agency, as opposed to a video production company. It’s an excellent question.

I’ve found that there’s not a whole lot of video production companies that can really guide a client from the very beginnings of a project through completion and distribution strategies. ¬† Straight-up video production companies are really good at execution, if your idea is pretty well-developed. But that doesn’t happen very often. That’s where we come in. We’re a full-service video storytelling firm, and we’re as interested in working with our clients’ ¬†stories as we are about flawlessly executing them.

It comes down to a willingness to work with a client to help develop their story. Then execution. And after that, helping clients find ways to promote and expose their stories to their audiences. What we provide is a 360 degree service, much like how a traditional advertising agency will often work with a client. Thus, our moniker “video agency”.


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