A New Launch Video, Fortune 100 Client

We’ve been in New York working with a really cool client on their launch video. More soon!

Photo by JW Smith

Photo by JW Smith

Director Patrick Ortman talks with the Talent before filming. Special NY Guest Makeup Artist Gabriela Banda does her thing. And there is coffee.

We’ve Been Selected: Top 5 Video Production Companies in New York!

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Clutch, a leading online tool to help businesses find the best creative and technical partners, has chosen PatrickOrtman, Inc. as a leading video production company in New York City for 2018. We’re listed in the Top Five Video Production Companies in the tristate area. This is a big deal for us, because we’re not like a lot of the larger video firms in New York. We’re different because we don’t try to be everything to everybody. We’re focused  on providing high-end corporate videos and commercials. So, thank you Clutch. And happy 2018!

Help Wanted, Boutique Video Production Company Seeks Everything

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I love that talented, smart, hard-working people want to work with our production studio. Every day we get resumes and inquiries from at least half a dozen people who’d possibly make great co-conspirators in our company.

And that’s a problem. Meaning, we are a boutique video company. We don’t have an HR staff: the partners are our HR staff. And there’s not enough time in the day to watch every reel and to personally respond to everyone. Not even close.

This is a part of our  business that, frankly, we’re still figuring out. So it’s not rudeness if we don’t get back to you. And it has nothing to do with your worthiness or talent. Mostly, it’s that we’re not looking to fill a position that you’d be right for at this time.

And yet, I don’t want to discourage someone from sending us their stuff. Because once in a while, someone has perfect timing and their work comes across our desks just when we’re saying something like “wow, we could really use a great motion graphics designer”, or “I wish we had a junior director/dp in xxx city”. Or whatever.

We keep your stuff when you send it to us. We have files. We tag your emails and your reels so we can pull you up when needed. It’s just, we might not respond directly to you until we do have an immediate need.

We’ll keep working on our hiring process as our company grows. I just want those who share their creativity with us to know that I do appreciate it, and you. Thank you.

 

The MAS NOVA Running Jacket

We created the promotional video for the MAS NOVA running jacket. It’s the world’s first self-illuminated running jacket. We filmed this promo in both New York City and Los Angeles/Hollywood. To see the promo, head on over to our website. Until then, here’s some photos and frame grabs!

New York Startup Company Testimonial- iCapital Corporate Video

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We love working with startups, and New York’s iCapital Network has been a client of ours for awhile. We’ve watched them grow and now they’re becoming a really big deal in the private equity world. They’re streamlining the whole PE pipeline, and helping investors get involved with an investment class they previously couldn’t access.

Working with startups is always an interesting ride, because the world they live in moves much faster than the typical corporate world. In a startup’s world you have to be nimble, embrace the velocity and frequency of change, and still find the authentic story that will help the startup connect with their audiences. Startups need more than a video production company. They need a partner who knows how to collaborate and craft their ever-changing story.

Here’s what they said about working with us as they’ve grown:

Many thanks for your patience, professionalism, preparation and collaboration over the past few years. Our business is changing every day and you and your team really helped us capture the spirit of our growing start-up!

– Hannah Grove, Chief Marketing Officer

We try to keep a startup or two in our client mix at all times, alongside the larger corporate video production clients and name brands we work with regularly. If your startup needs a great video, contact us at PatrickOrtman, Inc.

Working with Startups on Videos

I’ve worked with a bunch of startups. There’s a certain energy and excitement whenever we get to create a video for a startup. Often they’re even more open to creative ideas than a more established company or brand, too. Some of our startup clients have gone on to win awards at events like TechCrunch, been sold to larger companies, or were able to raise additional funding, in part thanks to the creative work we’ve done together. Savvy startups understand the power of video, and the need for high-quality video marketing content.

Yet, working with startups does have downsides. For one thing, unless the startup is Continue reading

What Camera Do You Use?

Q: What camera do you use?

A: All of them.

Let me explain. How professionals work is, we choose the right camera for the job. Each camera is  different, and they all bring their own strengths and weaknesses to the party. Anyone who says “Oh, we only shoot on XXX camera” is someone trying to sell what they have to you. Not someone looking out for your interests and choosing the right camera for your project.

 

In Production: Youth Autism Films for UCLA

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We are in production for a series of shorts about Youth Autism for UCLA. More as things develop, but we’re super happy to be working with UCLA and NIH on this important issue.

2016 in Review: Thank You!

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2017 has begun with a bang for us. I’m thrilled and grateful for that. But this post, even though it’s the middle of January already, is for last year. 2016, I thank you for everything you gave to us. The many excellent projects, the happy clients, and even the occasional stumbling blocks- thank you. It’s all a learning experience, and I am grateful to everyone who was a part of our year.

In 2016 we laid the groundwork for some Continue reading

Another Video Production Testimonial

We recently had some fun working with Austin, Texas advertising and creative agency The Butler Bros., when they came to us looking for a way to create a corporate video for one of their high-profile New York-based clients. The project was centered around an event in Anaheim, California (just outside of Los Angeles, home of Disneyland and I think The Mighty Ducks). It involved interviews and a bunch of b-roll over a number of days with a variety of teaching professionals, and the deliverable included 6 short corporate documentary-style films.

Originally, the agency had been given the go-ahead to film these interviews in a room away from the action of the event. But when we did our location scout, we saw how sad the little room was. So, we suggested filming these interviews smack in the middle of the event instead, for a much more energetic and cinematic look. The agency wholeheartedly agreed, and we set out to make it happen. The results were excellent, and the client was very happy with all of us for going the extra mile.

We shot in 4K, at times with two cameras, and post-production did involve a fair amount of audio fixes due to the loud nature of the event. But it was so very worth it to capture the energy and dynamic nature of the environment, and filming this way energized our interviewees, giving us much better performances overall.

Here’s what one of our new friends in Austin had to say:

Our client needed to shoot interviews at an event that was out of town for both our agency and for them. Patrick was a huge help on the ground, scoping out the site and making recommendations about how to best capture the footage and ensure the best, most strategic results. Patrick took extra time and care to deliver a finished product that was well-loved by our client, hanging with us through feedback from multiple parties that extended out over time. His work is of the highest quality, the experience seamless, and I would recommend Patrick to other creative agencies looking for a director/production partner.

-Christine Lopez, Client Services Director
The Butler Bros.

That’s pretty cool. We love working with smart, fun agencies like The Butler Bros., and helping them wow their clients.

About PatrickOrtman, Inc.

PatrickOrtman, Inc. is one of the top-rated video production companies in Los Angeles and New York City. We make high-end corporate videos, and commercials for TV and digital for clients that include 11 Fortune 500s.