Patrick Ortman, Inc.

Drinking Our Kool Aid

Written By: Patrick on March 10th, 2010

koolaid

Too many social media marketing and website design companies don’t follow their own advice. That’s not cool! We’ve been pretty good about embracing the same things we suggest to our clients- web standards website design, getting involved in social media, and creating web video that properly positions your brand in the marketplace, to name but a few common themes. But even we fell down on something, until recently: our website didn’t fully work on an iPhone.

Well, to be fair, our website is so well-coded and well-designed that 99% of the website displayed perfectly on an iPhone or iPad. But, 99% isn’t enough for a company that’s pushing its clients to embrace the new web and mobile space. The problem was, our video on our homepage is Flash-based. This is great if you’re on a desktop PC or Mac, and it’s even OK on a number of mobile devices. But Flash doesn’t work on the iPhone and it doesn’t work on the iPad. While devices like this are only a small percentage of your website’s visitors, it’s good to support everyone you can.

So, we created a new website called m.patrickortman.com. You can visit it, even if you’re not on an iPhone, to see how it works. You’ll notice it looks and performs almost exactly like our “main” website. That’s cause we’re supercool, and it’s because we want to give those who have embraced rich media devices like the iPhone a web experience that’s equal to what they’d get if they were tethered to a clunky “oldschool” computer. From now on, if you visit www.patrickortman.com and you’re on an iPhone or iPad, you’ll automagically get the new mobile website.

And you know what the Kool Aid man would say about that: “Ohhh YEAH!”.

Awesome array of Kool-Aid Photo

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PATRICKORTMAN, INC.

We're the Los Angeles, California interactive and digital agency led by Internet pioneer Patrick Ortman.


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